{"id":1494,"date":"2009-05-07T11:35:58","date_gmt":"2009-05-07T16:35:58","guid":{"rendered":"http:\/\/www.bytebot.net\/blog\/?p=1494"},"modified":"2009-05-07T11:35:58","modified_gmt":"2009-05-07T16:35:58","slug":"branding-mind-tricks","status":"publish","type":"post","link":"http:\/\/www.bytebot.net\/blog\/archives\/2009\/05\/07\/branding-mind-tricks","title":{"rendered":"Branding mind tricks"},"content":{"rendered":"<p>So, I just came back from watching <a href=\"http:\/\/www.imdb.com\/title\/tt0796366\/\">Star Trek<\/a>, which I believe premiered tonight. I&#8217;m by no means a Trekkie, but I think the movie was great &#8212; you don&#8217;t need to be a die-hard fan, to enjoy the show.<\/p>\n<p>Some friends of mine, had already seen the movie last week, as it was available for friends and family of the screening company. Both <a href=\"http:\/\/twitter.com\/mikefoong\">@mikefoong<\/a> and <a href=\"http:\/\/twitter.com\/thechannelc\">@thechannelc<\/a> didn&#8217;t notice the Nokia phone quite early on in the film.<\/p>\n<p>But they did, this time around. Coincidentally, Nokia did sponsor the screening.<\/p>\n<p><b>Does the mind play tricks when it comes to branding?<\/b> I know most of the James Bond films have Sony-Ericsson phones there. I distinctly noticed the Nokia, but then again, maybe I always notice phones.<\/p>\n<div class=\"sharedaddy sd-sharing-enabled\"><div class=\"robots-nocontent sd-block sd-social sd-social-icon-text sd-sharing\"><h3 class=\"sd-title\">Share this:<\/h3><div class=\"sd-content\"><ul><li class=\"share-email\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-email sd-button share-icon\" href=\"mailto:?subject=%5BShared%20Post%5D%20Branding%20mind%20tricks&body=http%3A%2F%2Fwww.bytebot.net%2Fblog%2Farchives%2F2009%2F05%2F07%2Fbranding-mind-tricks&share=email\" target=\"_blank\" title=\"Click to email a link to a friend\" data-email-share-error-title=\"Do you have email set up?\" data-email-share-error-text=\"If you&#039;re having problems sharing via email, you might not have email set up for your browser. You may need to create a new email yourself.\" data-email-share-nonce=\"70f0ac1fc6\" data-email-share-track-url=\"http:\/\/www.bytebot.net\/blog\/archives\/2009\/05\/07\/branding-mind-tricks?share=email\"><span>Email<\/span><\/a><\/li><li class=\"share-facebook\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-facebook-1494\" class=\"share-facebook sd-button share-icon\" href=\"http:\/\/www.bytebot.net\/blog\/archives\/2009\/05\/07\/branding-mind-tricks?share=facebook\" target=\"_blank\" title=\"Click to share on Facebook\" ><span>Facebook<\/span><\/a><\/li><li class=\"share-linkedin\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-linkedin-1494\" class=\"share-linkedin sd-button share-icon\" href=\"http:\/\/www.bytebot.net\/blog\/archives\/2009\/05\/07\/branding-mind-tricks?share=linkedin\" target=\"_blank\" title=\"Click to share on LinkedIn\" ><span>LinkedIn<\/span><\/a><\/li><li class=\"share-twitter\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-twitter-1494\" class=\"share-twitter sd-button share-icon\" href=\"http:\/\/www.bytebot.net\/blog\/archives\/2009\/05\/07\/branding-mind-tricks?share=twitter\" target=\"_blank\" title=\"Click to share on Twitter\" ><span>Twitter<\/span><\/a><\/li><li class=\"share-end\"><\/li><\/ul><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>So, I just came back from watching Star Trek, which I believe premiered tonight. I&#8217;m by no means a Trekkie, but I think the movie was great &#8212; you don&#8217;t need to be a die-hard fan, to enjoy the show. Some friends of mine, had already seen the movie last week, as it was available [&hellip;]<\/p>\n<div class=\"sharedaddy sd-sharing-enabled\"><div class=\"robots-nocontent sd-block sd-social sd-social-icon-text sd-sharing\"><h3 class=\"sd-title\">Share this:<\/h3><div class=\"sd-content\"><ul><li class=\"share-email\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-email sd-button share-icon\" href=\"mailto:?subject=%5BShared%20Post%5D%20Branding%20mind%20tricks&body=http%3A%2F%2Fwww.bytebot.net%2Fblog%2Farchives%2F2009%2F05%2F07%2Fbranding-mind-tricks&share=email\" target=\"_blank\" title=\"Click to email a link to a friend\" data-email-share-error-title=\"Do you have email set up?\" data-email-share-error-text=\"If you&#039;re having problems sharing via email, you might not have email set up for your browser. You may need to create a new email yourself.\" data-email-share-nonce=\"70f0ac1fc6\" data-email-share-track-url=\"http:\/\/www.bytebot.net\/blog\/archives\/2009\/05\/07\/branding-mind-tricks?share=email\"><span>Email<\/span><\/a><\/li><li class=\"share-facebook\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-facebook-1494\" class=\"share-facebook sd-button share-icon\" href=\"http:\/\/www.bytebot.net\/blog\/archives\/2009\/05\/07\/branding-mind-tricks?share=facebook\" target=\"_blank\" title=\"Click to share on Facebook\" ><span>Facebook<\/span><\/a><\/li><li class=\"share-linkedin\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-linkedin-1494\" class=\"share-linkedin sd-button share-icon\" href=\"http:\/\/www.bytebot.net\/blog\/archives\/2009\/05\/07\/branding-mind-tricks?share=linkedin\" target=\"_blank\" title=\"Click to share on LinkedIn\" ><span>LinkedIn<\/span><\/a><\/li><li class=\"share-twitter\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-twitter-1494\" class=\"share-twitter sd-button share-icon\" href=\"http:\/\/www.bytebot.net\/blog\/archives\/2009\/05\/07\/branding-mind-tricks?share=twitter\" target=\"_blank\" title=\"Click to share on Twitter\" ><span>Twitter<\/span><\/a><\/li><li class=\"share-end\"><\/li><\/ul><\/div><\/div><\/div>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_options":[]},"categories":[1],"tags":[446,925],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p4vJD-o6","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":2182,"url":"http:\/\/www.bytebot.net\/blog\/archives\/2011\/09\/13\/the-nokia-n9-meego-and-you","url_meta":{"origin":1494,"position":0},"title":"The Nokia N9, MeeGo and you","date":"13\/9\/2011","format":false,"excerpt":"I saw the Nokia N9 sometime in June 2011, when it was launched not by Stephen Elop but by Nokia SVP of Design,\u00a0Marco Ahtisaari. I loved it -- good build quality, great design, good interface, superb camera, finally usable browser. All the makings of a winning product, no? Sometime later\u2026","rel":"","context":"In &quot;General&quot;","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1539,"url":"http:\/\/www.bytebot.net\/blog\/archives\/2009\/06\/08\/nokia-n97-quick-impressions-ii","url_meta":{"origin":1494,"position":1},"title":"Nokia N97 &#8211; Quick Impressions II","date":"8\/6\/2009","format":false,"excerpt":"This is part of an ongoing series on the Nokia N97 phone. Get started with Nokia N97 Quick Impressions and Quick Impressions II. There were just some items that I neglected to cover in the first article on the Nokia N97 - Quick Impressions. Last Friday, I was invited to\u2026","rel":"","context":"In &quot;General&quot;","img":{"alt_text":"The Nokia N97","src":"https:\/\/i0.wp.com\/farm4.static.flickr.com\/3567\/3602456159_7bf165b13d.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1536,"url":"http:\/\/www.bytebot.net\/blog\/archives\/2009\/06\/05\/nokia-n97-quick-impressions","url_meta":{"origin":1494,"position":2},"title":"Nokia N97 &#8211; Quick Impressions","date":"5\/6\/2009","format":false,"excerpt":"This is part of an ongoing series on the Nokia N97 phone. Get started with Nokia N97 Quick Impressions and Quick Impressions II. I had the pleasure of playing with the Nokia N97 about two weeks ago, as Text100\/Nokia decided to showcase the device at Alexis. Naturally, I got a\u2026","rel":"","context":"In &quot;General&quot;","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1164,"url":"http:\/\/www.bytebot.net\/blog\/archives\/2008\/11\/15\/comes-with-music","url_meta":{"origin":1494,"position":3},"title":"Comes with music","date":"15\/11\/2008","format":false,"excerpt":"I'm not a big fan of listening to music on my mobile phone (though I guess if I was an iPhone user, this might be different), but it seems like all phone manufacturers are now targeting the masses, to show that their phones are all music devices. I see adverts\u2026","rel":"","context":"In &quot;General&quot;","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1474,"url":"http:\/\/www.bytebot.net\/blog\/archives\/2009\/04\/29\/review-the-nokia-5800-xpressmusic","url_meta":{"origin":1494,"position":4},"title":"Review: The Nokia 5800 XpressMusic","date":"29\/4\/2009","format":false,"excerpt":"I've had the pleasure of using as my second phone, the Nokia 5800 XpressMusic, for the last month or so. Let's take this mostly step-by-step, and this should generally be pretty darn lengthy. If you're interested, check out the tech specs, and this is broken up into: The phone, the\u2026","rel":"","context":"In &quot;General&quot;","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":601,"url":"http:\/\/www.bytebot.net\/blog\/archives\/2007\/08\/03\/zimbra-and-nokia-symbian-series-60-imaps-issue","url_meta":{"origin":1494,"position":5},"title":"Zimbra, and Nokia Symbian Series 60 IMAPS issue","date":"3\/8\/2007","format":false,"excerpt":"I've been a big supporter of Zimbra, because I think they're one of the few projects\/companies that get email\/calendering\/a groupware solution, right. Sure, I don't necessarily like the model where they cripple the open source version in terms of say, backups (but this I guess will be fixed when MySQL\u2026","rel":"","context":"In &quot;General&quot;","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"amp_enabled":true,"_links":{"self":[{"href":"http:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/posts\/1494"}],"collection":[{"href":"http:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/comments?post=1494"}],"version-history":[{"count":1,"href":"http:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/posts\/1494\/revisions"}],"predecessor-version":[{"id":1495,"href":"http:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/posts\/1494\/revisions\/1495"}],"wp:attachment":[{"href":"http:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/media?parent=1494"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/categories?post=1494"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/tags?post=1494"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}