{"id":1417,"date":"2009-04-12T00:00:32","date_gmt":"2009-04-12T05:00:32","guid":{"rendered":"http:\/\/www.bytebot.net\/blog\/?p=1417"},"modified":"2009-04-12T00:01:13","modified_gmt":"2009-04-12T05:01:13","slug":"how-i-now-drive-a-hyundai-accent-thanks-to-a-google-ad","status":"publish","type":"post","link":"https:\/\/www.bytebot.net\/blog\/archives\/2009\/04\/12\/how-i-now-drive-a-hyundai-accent-thanks-to-a-google-ad","title":{"rendered":"How I now drive a Hyundai Accent, thanks to a Google ad"},"content":{"rendered":"

About a month ago, I was surfing the Net, reading my mail on GMail, and I spotted a smart ad by Kah Bintang<\/a> telling me in a short span of words (in the top — sponsored links in GMail – or it might have been a sidebar link<\/a>) that the new Hyundai Accent 2008 model was a 1.6L car, with a very reasonable price tag.<\/p>\n

Normally, I am blind to ads, but the message itself was very captivating, so I bit, and clicked the link. I arrived at the 2008 Accent Home<\/a>, quickly jumped to its specifications, was impressed by its price tag (compared to the Toyota Vios S that I was driving, this car beats it in many ways), and brought it up in conversation. <\/p>\n

Conversation, you ask? Yes, conversation with my parents. I was telling them it might be a nice car to have, it comes with leather seats, etc. Within a month, I hadn’t realised they had ordered it, and the car arrived early last week, and they handed the keys over to me – an early birthday present. Nifty. Thanks!<\/p>\n

But that’s not the point. I would have never even heard of this car, had it not been for the Google ad. Someone at Kah Bintang, that’s in charge of marketing\/gathering sales\/et al, know that your Google ad, definitely works. In fact, I think the ROI is greater – imagine paying a blogger<\/i> to write a review, versus actually running Google ads? <\/p>\n

If you know the person from Kah Bintang responsible for this, don’t hesitate to have them call me, I’d love to interview them about their forward thinking nature. And I wish I took a screenshot of the ad itself — I can’t seem to replicate it now!<\/p>\n

The Proton Exora<\/b>
\n


\n\"MIX<\/a>
\n<\/center>
\nIn other news, today I was listening to mix.fm<\/a>. I heard them present some fun fact, and then, they tied it in with an advert for the Proton Exora<\/a>. Smart, I’ve seen them do this with Harvey Norman ads before, but that’s just usually with discounts — the fact that with the Exora, they made some effort to expand my knowledge, then lead me back in, it did seem interesting.<\/p>\n

Of course, going to mix.fm’s website, I seem to be a tad disappointed. There has got to be a better way to display ads, no?<\/p>\n","protected":false},"excerpt":{"rendered":"

About a month ago, I was surfing the Net, reading my mail on GMail, and I spotted a smart ad by Kah Bintang telling me in a short span of words (in the top — sponsored links in GMail – or it might have been a sidebar link) that the new Hyundai Accent 2008 model […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[845,171,846,665,844,841,842,843,848,849,847],"class_list":["post-1417","post","type-post","status-publish","format-standard","hentry","category-general","tag-adsense","tag-advertising","tag-adwords","tag-gmail","tag-goole","tag-hyundai","tag-hyundai-accent","tag-kah-bintang","tag-mixfm","tag-proton","tag-proton-exora"],"jetpack_publicize_connections":[],"jetpack_shortlink":"https:\/\/wp.me\/p4vJD-mR","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"amp_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/posts\/1417","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/comments?post=1417"}],"version-history":[{"count":2,"href":"https:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/posts\/1417\/revisions"}],"predecessor-version":[{"id":1419,"href":"https:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/posts\/1417\/revisions\/1419"}],"wp:attachment":[{"href":"https:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/media?parent=1417"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/categories?post=1417"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bytebot.net\/blog\/wp-json\/wp\/v2\/tags?post=1417"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}