Posts Tagged ‘commercial radio’

Trends, started by (new) media?

Ever since re-entering the world of the iPod’s by getting my iPod Touch, I’ve been listening to podcasts again. One of the ones I listen to regularly, is Adam Curry’s Daily Source Code (the DSC).

Of late, it seems like he’s been talking a lot about something he calls the “Prostate Cancer Prevention Quota”. He’s quoting old (from 2003) research, that says regular masturbation cuts the risk of prostate cancer. The study, conducted in Melbourne, Australia, has not seen anything new in the last five years. But thats digressing.

Question I have is: do podcasts start trends, just like regular commercial radio?

Commercial radio is subject to a code of conduct. There are topics that may be taboo. These obviously vary from region-to-region. Podcasters don’t have to follow through, naturally.

I’m impressed with the number of folk calling in, leaving voice messages for Adam, to tell him where they stand on their weekly quota. This almost reminds me of the previous “trend”, which helps “condition” you to think of Senseo, every time he burped.

With Senseo, it was great advertising. With the cancer prevention quota, I have no idea what the benefit is, besides maybe actually wanting to improve men’s health.

Did Adam start a masturbating trend? Watching an episode of House the other night, House ordered a prostitute to his apartment. Did this increase the number of outcall‘s that night, amongst television watchers?

It would be interesting to find out… statistics that seem interesting.