How I now drive a Hyundai Accent, thanks to a Google ad

About a month ago, I was surfing the Net, reading my mail on GMail, and I spotted a smart ad by Kah Bintang telling me in a short span of words (in the top — sponsored links in GMail – or it might have been a sidebar link) that the new Hyundai Accent 2008 model was a 1.6L car, with a very reasonable price tag.

Normally, I am blind to ads, but the message itself was very captivating, so I bit, and clicked the link. I arrived at the 2008 Accent Home, quickly jumped to its specifications, was impressed by its price tag (compared to the Toyota Vios S that I was driving, this car beats it in many ways), and brought it up in conversation.

Conversation, you ask? Yes, conversation with my parents. I was telling them it might be a nice car to have, it comes with leather seats, etc. Within a month, I hadn’t realised they had ordered it, and the car arrived early last week, and they handed the keys over to me – an early birthday present. Nifty. Thanks!

But that’s not the point. I would have never even heard of this car, had it not been for the Google ad. Someone at Kah Bintang, that’s in charge of marketing/gathering sales/et al, know that your Google ad, definitely works. In fact, I think the ROI is greater – imagine paying a blogger to write a review, versus actually running Google ads?

If you know the person from Kah Bintang responsible for this, don’t hesitate to have them call me, I’d love to interview them about their forward thinking nature. And I wish I took a screenshot of the ad itself — I can’t seem to replicate it now!

The Proton Exora


MIX fm :: lots of proton ads eh?

In other news, today I was listening to mix.fm. I heard them present some fun fact, and then, they tied it in with an advert for the Proton Exora. Smart, I’ve seen them do this with Harvey Norman ads before, but that’s just usually with discounts — the fact that with the Exora, they made some effort to expand my knowledge, then lead me back in, it did seem interesting.

Of course, going to mix.fm’s website, I seem to be a tad disappointed. There has got to be a better way to display ads, no?

TwitterJobSearch, MySQL Job Fair

I heard about TwitterJobSearch on net@night, and decided to give it a twirl. I typed “mysql” and found 3,092 results in 30 seconds. You can then filter by job title, salary, skill set, job type, and more, as well as sort it by relevance or date.

Useful? Quite possibly. Would be more useful, if you could filter out Twitter users (like @itcareer, for example). Search that is semantic, instead of just word based. So “mysql in san francisco” will return relevant results for you.

If you’re looking for a job anytime soon, note that there will also be a Job Fair at the MySQL Conference & Expo 2009, happening April 20-23 2009, are you registered yet? Its a great place to network, and you shouldn’t miss it.

Gen Kanai from Mozilla speaks about localisation in Firefox and more

At BarCampKL, I conducted a quick interview with Gen Kanai, the Director of Business Development, at Mozilla in Asia. He has vast experience, that ranges from starting the Japan office, to marketing, to helping open the Beijing office, and this year, its all about South East Asia.



Mozilla wants to know if there is a need for Firefox in Bahasa Malaysia? I asked Gen how hard it was to translate Firefox – there are over 60 localisations, and unofficially, there are over 100.

Bahasa Malaysia is about 40% complete, and the website needs localisation as well. While the system itself is not as simple as Ubuntu’s translation system, you don’t need to be a programmer, just know how to use source code management tools. You can use a simple text editor like Notepad, and move all the way to using Pootle.

Do you want Firefox and other Mozilla tools translated into Bahasa Malaysia? How will it help you (or someone else)?

Netbook Tweaks at BarCampKL

At BarCampKL last weekend (wow, time flies), one of the more interesting talks I attended was Preetam Rai’s session, on Netbooks. Carolyn was suspicious that a Mac head was at a netbook session, but the reality is, I’ve always been interested in netbooks, ever since I picked up the Asus Eee PC 701.

I didn’t “live tweet” the session, but I did take notes:

  • Keep in mind the small screen – 800×480 is crap. 1024×600 seems to be the new preferred resolution, and it might make things like Google Reader easier to use
  • What browser? Chrome seems to work well – I’ve been Chrome free, considering I don’t run Windows… All this may change, but it seems like the interface of Chrome, the lack of a top toolbar, is a pretty good thing
  • Dock, to make it more OSX like, Rocket Dock – read Preetam’s post about Netbook Tweaks 1: Rocketdock
  • Magnification – The Magnifier, EZ Magnifier
  • Anti-virus – use AVG (free)
  • MSN Messenger – hack to remove ads, mess.be. Otherwise use Pidgin, which as an alternative to MSN Messenger
  • Office – MSOffice isn’t so user friendly on small screens because the toolbars take lots of space. OpenOffice.org is also a problem, in terms of toolbars. Mozilla Prism, then use Google Docs, with offline mode
  • Using Linux? Well, you can contact your local LUG
  • Battery life? Turn of wifi, bluetooth when you don’t need it. Low power saving mode.
  • Windows? Disable computer discovery, bluetooth management
  • Linux? Mind the filesystem, also keep in touch with fstab. You don’t want to kill your SSD
  • How do you speed it up? Upgrade the RAM.
  • Keyboard? 701 has a horrible keyboard. HP seems to do pretty well with their keyboards. Ditto with MSI Winds, the Lenovo, and newer Asus EeePC’s – so the keyboards are getting better

So, with regards to Linux, the Ubuntu Netbook Remix seems to get the most traction. I am partial to Fedora… If I pick up an Asus 1000HE, do I just “enjoy” using Windows? So many thoughts…

Behind the scenes: Advertising and PR, Bloggers and Integrity: Making Money, While Being Honest

Today at BarCamp KL, I presented a brand new talk: Advertising and PR, Bloggers and Integrity: Making Money, While Being Honest.

The back story

On April Fool’s Day, I sent out a feeler to see if anyone was interested in a talk titled “Advertising & PR, Bloggers & Integrity: making money, thru honesty”. It seems like the response was positive, and it was to be scheduled on Saturday for BarCampKL. Wow, a few days to come up with a brand new talk… naturally, I asked people for feedback, and received them (right up till 7 or so hours before the talk was scheduled to be given).

Preparing for the talk

On Friday, I posted a bunch of notes that I had taken down in OmniOutliner. I gathered some feedback, and then implemented the whole thing into Keynote (this is incidentally also my first presentation in where I am not using OpenOffice.org Impress, a software package I had helped contribute to for a significant portion of my life). To boot, I also purchased the Keynote Remote application for the iPhone/iPod Touch, for USD$0.99. This moves me away from using the usual Logitech Presentation Remote. So let’s just say all this marked new ground for me, as I got to learn new software in an evening, including using the presenter notes, and so on.

Giving the talk

Considering I had never given the talk before, and was winging it based on notes I had created a day before, let’s just say it was a little rough on the edges, lacking statistics that I would have liked, and lacking graphics that I should have included. I’m sure there will be a 2.0 version of the talk, if I’m to give it elsewhere.

I was pleased that the talk had a standing room audience. During the talk there was active discussion. That’s what made it fun. Lots of participants shared their experiences, and it was people representing media buyers, PR firms, as well as the bloggers themselves.

Generally speaking, most people believed that disclosure should be the way to go. There is nothing wrong with making money from your blog, but telling your audience that you are doing so, is a duty to your readers. Its the right thing to do!

Conversation about the talk went on even during lunch, and I seemed to hear lots of positive feedback about it. Its a pity I didn’t get the whole talk recorded!

In closing

Expect a series of blog posts, that are more well thought out, and are logically separated on this topic in the near future. And to think, all this talk started with what I told David Lian, a few weeks ago, at the KLTweetup, about how I believe Nuffnang will be irrelevant in 2 years if they don’t change their business model. Not existing is hard (both founders have got deep family pockets), but becoming less relevant, I guarantee it (or I’ll eat a shoe — one made of cake, nonetheless ;-))

First step to podcasting: Get a good mic

My goal for a while now (since November 2006 — yes, its March 2009 now) has been to be to start a podcast. Or two. Or a network of podcasts. Lofty goals, but a man has got to dream, no?

I’ve now made the first step into getting that started. I purchased a Samson C01U USB Studio Condensor Microphone. Its a great mic – and it works as advertised. Just plug it in, adjust the sound levels, and its recording just fine in GarageBand or Audio Hijack Pro. I didn’t but the shockmount (aka “spider”) from Samson, as I found a cheaper, metal one, for RM90.

Finding recording gear isn’t the simplest. I ended up having to go to Pasar Road to get the item (from Instraco). It seemed more convenient than having to order it in from overseas.

The following reviews had been helpful as well: MacInTouch as well as the comparison with the C03U as well (costs a bit more, good for recording many instruments, but definitely not what I require).

So, what will I be podcasting about? Something free & open source related, naturally. At least for starters. Another one for startups, entrepreneurs, and so on, I’m sure of (it doesn’t have a name, or a domain).

Update: A link to the product sheet, as it has a very interesting video about how the C01U and C03U work, and how to position it, and so forth.


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